Fellow photographer Sara Francis has published photo books and asked to share the trials and tribulations of getting them into print. Please welcome Sara with these guest posts as she shares this five-part series on getting a photo book into … Continue reading
Category Archives: marketing
This is my seventh year working with an entertainment restaurant. The original relationship was due to a personal project I created and shared with them. A quick recap for those pressed for time will find I photographed a restaurant to … Continue reading
Monetizing personal projects is important to me. I’ve found it to be a profitable way to build my business. You can too! First connection I made a twilight photo of my favorite local restaurant while experimenting with showing the lighted … Continue reading
Giving Back – Maketing Monday by Skip Cohen Giving Back It’s probably ten years ago I wrote my first post about giving back to the community. It’s such an important part of building your brand that it deserves to be … Continue reading
Waiting for Your Ship to Come In Marketing Monday with Skip Cohen I’ve used this quote by Ross Perot in other posts, because it’s so relevant. “Most people give up just when they’re about to achieve success. They quit on … Continue reading
Turning Customer Service into an Art Form How do you make your business grow and have return customers? My buddy Skip Cohen gives you ideas! “Everyone at one time or another has had a battle with a major corporation. The … Continue reading
Marketing Monday with Skip Cohen Keep Climbing A new feature here on Successful-Photographer will bring marketing thoughts and ideas from Skip Cohen every Monday. I hope you get as much from listening to Skip as I do! Staying Focused on … Continue reading
Bob Coates Photography Commercial Web Site Like the cobbler that left his family without repaired shoes because he could always get to it eventually my commercial photography web site was in need of a serious overhaul… So I finally got … Continue reading
Here’s a reminder of a way to keep your name in front of your clients. I write a column for the local newspaper sharing with people how to make better photos. The idea is when it comes time for the … Continue reading
…And then I noticed there was a button hole sewed into one corner of my napkin! This is a definite shirt saver especially during a bumpy flight… Now this might not seem like such a big deal to you, but … Continue reading