podcast with skip cohen

Podcast with Skip Cohen on Sprouting Photographer

Always fun chatting with Skip Cohen about the photography business. This is a chat about Embracing new tech in photography. Being a Lumix Luminary has moved me from being the last to jump into new technology to getting to try out new things that are changing faster than you can imagine.

sprouting photographer interview photoEmbracing new technology. Weekend Wisdom with Skip Cohen Listen here

With new ways of processing and capturing images in camera there are more tools at our beck and call then ever before. If you aren’t checking out some of the new ways to leverage these tools in your business you may be falling behind… Many cameras are now more like a computer with a lens attached. Time-lapse captures have never been easier with in-camera processing. 4K video allows you to capture video and pull still frames that can easily be printed to twenty inches. Again the 4K video can be leveraged to give you the opportunity to choose your focus point after the fact. I’m sure there are a number of cameras capable of many of the things I’m sharing here but, I’m familiar with the Panasonic Lumix cameras. The GH4, GX8, G7, FZ1000, LX100 and others are changing the way photographers work and the way photography is growing into the future.

Check out the podcast and let me know what you think…

Yours in Creative Photography,       Bob

photographer of entertainers

Photography of Entertainers

I enjoy photographing musicians and entertainers. Whether it be a studio or location shoot for marketing or CD covers or live performances there are challenges to be met. In a studio or controlled environment creating the lighting that tells the story and eliciting emotion and expression is the challenge. During a live performance, lighting is what it is and the emotion is always there but the challenge becomes capturing the right moment when all the pieces come together.

Whether it be a studio or location shoot for marketing or CD covers or live performances there are challenges to be met. In a studio or controlled environment creating the lighting that tells the story and eliciting emotion and expression is the challenge. During a live performance, lighting is what it is and the emotion is always there but the challenge becomes capturing the right moment when all the pieces come together.

I love a challenge.

Here are some images from a location photo shoot for the Saith band (here’s lead singer Nathan’s web site). I was hired by Valerie Romanoff (Sedona/New York Musician) to capture here working with the band over in Jerome at the Spirit room. And here’s bass player Dom’s web-site.

band photoIn between sets we needed to make a band/group photo. The awning out front with everyone standing on the bench with a little fill flash was just the ticket.

valerie romanoff at spirit room jerome azHere’s one of my favorites of Valerie. It shows her in her element. Action and energy! The Lumix GX8 and the 7-14mm Lumix G Vario f4.0 lens was perfect for getting in all the action from a very close position.

valerie romanoff live at spirit roomAnother fav… Shows the sparkle in her eyes and smile!

Images in this post were captured with the Lumix GH4 and 35-100mm Lumix Vario f2.8 lens (except for the ‘dancing guitar’ image) I’m still enjoying the smal, lightweight form factor of the Lumix line of pro camera gear. It allows me to be low key in live situations but still gives me the quality I need!

Just a reminder I am a Lumix Luminary and am sponsored by them for speaking to photography groups. That means I get to try out a lot of the new gear too!

Yours in Creative Photography,      Bob

PS – Need a speaker for your photo group or organization? Get in touch and let’s see what we can put together! Contact info is right at the top of the page. Here are some of the programs I teach.

secret canyon page arizona

Secret Canyon – Page Arizona Photography

Wanna get in on the Secret?

Like mystical places?

Like absolutely beautiful places?

Set aside the weekend nights of November 4-5 and think about joining Arizona Professional Photographers Association as we head out on the road again for our annual Fall Fest. Of course, since this will be a limited number of people event seats will be opened to AZPPA members first. If there are still places available they’ll be opened to non-members. If you want to be sure to be included in the event you can become a member and get all the benefits including first shot at signing up for events like this…Page Arizona

Page, Arizona is home to the beautiful slot canyons and while some have become quite busy like the well-known Upper & Lower Antelope Canyons, there are still some off the beaten path places you can tour. One is known as Secret Canyon and arrangements are made to tour this as a part of AZPPA’s Fall Fest.

Here are a couple images I made while on a scouting mission with Bruce Roscoe for the association. We’ll be producing a video with more info but here’s a taste to whet your whistle!

secret canyon photo captured with Lumix GH4Secret Canyon – Page Arizona

This image was captured with the Lumix GH4 and the Lumix G Vario f4.0 7-14mm lens. Settings were 1/6th sec at f13 ISO 200 14mm (28mm 35mm equivalent) When in low light high contrast situations like this bracketing exposures is almost a requirement and a tripod is a necessity. A great feature with the GH4 is a dial on top of the camera allows you to quickly access the bracket setting. You can be shooting a single image one moment then with two clicks you are in bracket mode. I have mine set for five exposures one stop apart in this situation. This gives me all the information I need to get detail in the shadows and detail in highlights.

Once back in the studio there are several methods to combine the bracketed exposures including Adobe’s Lightroom and Photoshop. If you are on a MAC computer there’s a new HDR software called Aurora HDR from MacPhun which I have been enjoying. I choose four of the exposures to process. Even though I was on a tripod I had the software align the images in order to assure the best results because pushing the shutter button might have moved the images ever so much. After processing in Aurora I did a little dodging and burning to open up a little detail and guide your eye through the image.

page arizona slot canyon photoSecret Canyon – once again

Settings a gear were the same for this image as outlined above. I added a little trip into NIK filter land for a little glow (which could have been added in Aurora) but I wanted a slightly different look and didn’t want to blow out the highlight on the log. I’m still learning the Aurora HDR software or I would have completed the image in there. Sometimes it’s just a little easier to go with what you know but I have been getting better and better results with Aurora the more I work with it.

Yours in Creative Photography,     Bob

business marketing people photos

Business Marketing Staff Photos

Looking for a way to better serve your business clients?

Here’s a way to make that happen and become more valuable to your clients. Many businesses have staff members that change regularly either through attrition or expansion. Whatever the reason keeping the marketing materials up to date can be difficult if your clints need to assemble the entire staff for a group photo every time there is a change in personnel it isn’t going to happen. You can save your clients money by being creative and offering solutions that meet their needs. Saving money for your clients also means an opportunity to earn more money for you.

facebook_header_sedona_integrative_medicineOriginal advertising photo for Sedona Integrative Medical Clinic

facebook & web header for sedona integrative medical clinicA staff change called for a new group but did not necessitate gathering all employees for a new group photo

sedona integrative medicine facebook headerAddition and expansion were shown again without unnecessarily disturbing the rest of the employees.

To make this work you need to keep notes on lens choice, distance from subject, aperture and lighting settings so there is a consistent look. Shadows and shadow edge transitions need to be consistent for this to look right when adding people to the scene. In this case, we choose a high key rendition because it was a health business. The high key white background has a clean clinical look that helps sell the business. If this was a more formal group, like a law office, I would have opted for a low-key or black background.

I photograph all subjects from both sides without changing lighting direction. This way when it comes time to build the composites I can place people on either side as things change.

With this system in place, the marketing materials can be kept up to date without disrupting the entire office. Each person is photographed individually. If someone leaves for a new job or, as in this case, new people are added to the staff during expansion images can keep up with the change. Being able to adapt the layout without involving the rest of the employees is key.

The individual photos can also be broken out as singular head shots for promotion and other placements in marketing for brochures and advertising collateral material.

These photos were created with the Lumix GH4 with Paul C Buff lighting. A 35″ foldable Octabox with a large silver reflector on the opposite side completes the look. A high key white background makes separation of the subjects for compositing easy. (here’s Photoshop tutorial technique that can help with extractions)

Yours in Creative Photography,     Bob

sunday photo/art quote 4/10

Sunday Photo/Art Quote – Make Money as Photographer

Thought it might be time for a little tongue-in-cheek humor for this Sunday’s Quote from an unknown author…

photo/art quote“The quickest way to make money at photography is to sell your camera.” Unknown

There’s always a kernal of truth in any quote like this!

Do you have a business plan? Do you buy gear thinking it will make you a better photographer? Think that new lens is the be all and end all? If you didn’t answer these questions properly then this quote might not be far off.

A suggestion for rules for new equipment purchases is to make sure a lens or new camera will pay for itself within one to three jobs and that you have an ongoing need for it. If not, and you really need a lens for a particular job, then off to the rental house you go…

If you are not thinking along these lines then this quote might not be far off for you.

Practice your photography with the gear you have and when limitations are apparant THEN it’s time to invest in new gear.

Yours in Creative Photography,         Bob